ASPECT shines in TASCHEN Book 7
Celebrating Aspect: A Special Edition of The Package Design Book 7
Our packaging design for Aspect has been featured in the latest edition of The Package Design Book 7. This prestigious recognition highlights the innovative and purposeful approach we bring to our projects.
But there’s more! As winners of the 21/22 Pentawards competition, we’re in for an exclusive treat. The publisher has crafted a limited run with a special edition cover just for us. This unique edition emphasizes design with purpose and won’t be available for purchase in stores or online. It’s a token of appreciation and an extra special way to acknowledge the creativity and success of our design team.
A big thank you to the publisher for this thoughtful gesture.
Taschen’s seventh edition of The Package Design Book, showcases the latest trends, innovations, and remarkable designs in packaging. Featuring a curated collection of outstanding packaging designs from around the globe, the book provides insights into the dynamic world of package design. From conceptual thinking to the final product, each showcased design tells a unique story of creativity and craftsmanship.
ASPECT, the epitome of super-premium dog food, prioritizes breed-specific nutrition and aesthetic appeal. From brand identity to packaging visuals, ASPECT takes a comprehensive approach to cater to the unique dietary needs of each breed.
Driven by the belief that true beauty comes from within, ASPECT captures this essence through close-up photographs of dogs’ coats, reflecting their balanced diet and overall well-being. These visuals not only highlight the aesthetic charm but also evoke the emotional bond of running fingers through a pet’s fur.
ASPECT’s packaging, featuring distinct dog figures or faces, stands out on shelves, ensuring it catches the eye of discerning pet owners. The carefully chosen color palette adds visual impact, while the interplay of matte and gloss surfaces reinforces the premium quality of ASPECT products.
More about ASPECT dog food project.