Croatian Mint’s “Cross” medal product design

product design / packaging

The task was to design a product line of gifts medals for the Croatian Monetary Institute, for occasions that follow key events in our lives. Project also involved design of individual product lines, overall communication and design of a packaging that fits various gift medals, giving them added value and making them attractive for a wider audience, not just collectors.

This particular design is a gift for Christian occasions (baptism, first Communion, etc.). The solution is a Cross medal with more modern form and design. The front of the medal is a contemporary interpretation of the basic Christian symbol, the cross, in a landscape imbued with a spiritual experience, together with St. Francis of Assisi’s message “For it is in giving that we receive.” The back of the medal is intended for personalization. The design uses a contrast of glossy and matte surfaces and a subtle engraved structure to show the layering of the theme within a pure geometric form.

The packaging is designed as a gift box and display package in one – a hardcover box, with visible silver or gold details, depending on whether the package is holding a gold or silver medal.

The Regular edition is produced by combining offset and hot foil stamping, while the Special Limited Edition series has 40 lids with the reproduction of a copper etching hand signed by a printmaking artist, as well as a silver foil stamped on top of it. This way, the packaging itself becomes an exhibit of special value, not just a “wrapper” for the gift medal it holds within.

Client

  • Croatian Monetary Institute

Creative team

  • Izvorka Jurić (creative and art direction, packaging design), Marko Koržinek (coin design), Igor Poturić (verbal communication), Izvorka Jurić and Jurica Kos (Illustration / graphic art), dr. art. Valentina Šuljić (reproduction of graphic art, copper etching), Natalija Najjar (production manager), Jurica Kos (photography)
Awards and honors

_
Pentawards Certificate of Excellence – Luxury
Pentawards, 2020, Worldwide

_
featured project on Behance – Packaging design
2020, International

_
published in book Pregled hrvatskog dizajna 19/20
Croatian Designers Society, 2020, Croatia

_
part of “Exhibition of Croatian Design 19/20”
Croatian Designers Society, 2020, Croatia